Privacy Policy
Last updated: October 8, 2026
At Shoe House, your privacy and security matter to us. We are committed to protecting your personal information and providing a safe, transparent, and trustworthy online shopping experience.
Shoe House is a proudly Canadian, 100% online-only footwear retailer operated by 4th Ave Imports, headquartered in Montréal, Quebec, Canada.
This Privacy Policy explains how we collect, use, disclose, store, and protect your personal information when you visit our website, make a purchase, create an account, subscribe to our communications, or contact our customer service team.
1. Personal Information We Collect
Depending on how you interact with Shoe House, we may collect the following categories of personal information:
Contact Information
- First and last name
- Email address
- Telephone number
- Billing and shipping addresses
Order and Transaction Information
- Products purchased and order history
- Transaction details and payment status
- Payment method information made available by authorized payment providers
- Shipping and tracking details
- Returns, refunds, and customer service correspondence
Website and Device Information
- IP address
- Browser type and device information
- Website activity and browsing behaviour
- Cookies and similar tracking technologies
- Approximate geographic location
Marketing Information
- Newsletter subscriptions
- Communication preferences
- Interactions with promotional emails and advertising campaigns
We collect only the personal information reasonably necessary for the purposes described in this policy, subject to applicable law.
2. How We Use Your Personal Information
We may collect and use personal information to:
- Process payments and fulfil orders
- Arrange shipping and delivery throughout Canada
- Manage returns, refunds, and customer inquiries
- Send order confirmations, shipping updates, and tracking information
- Maintain customer accounts
- Prevent fraud and unauthorized transactions
- Improve website functionality and shopping experiences
- Personalize shopping experiences where permitted
- Send marketing communications with appropriate consent
- Comply with applicable legal and regulatory obligations
We use personal information only for appropriate purposes permitted under applicable privacy legislation.
3. Consent and Marketing Communications
Where required by law, we obtain your consent before collecting, using, or disclosing personal information.
If you subscribe to our newsletter, you may receive emails featuring new arrivals, exclusive offers, seasonal promotions, and updates from Shoe House and our featured brands.
You may unsubscribe from promotional emails at any time using the unsubscribe link included in our communications.
Unsubscribing from marketing communications will not affect essential transactional messages, including order confirmations, shipping updates, and customer service correspondence.
You may also contact us at info@shoehouse.ca to request changes to your marketing preferences.
4. How We Share Personal Information
To operate our online store and provide our services, we may share necessary personal information with trusted third-party service providers, including:
- Shopify: E-commerce platform and online store operations
- Payment Providers: Secure payment processing and fraud prevention
- Shipping and Fulfilment Partners: Order preparation, delivery, and tracking
- Returns Management Providers: Processing return requests and refunds
- Email and Customer Service Platforms: Customer communications and support
- Analytics and Advertising Providers: Website performance measurement and marketing activities, subject to applicable consent requirements
We may also share relevant information with authorized brand partners when necessary to fulfil orders or resolve customer service matters.
We do not sell customer contact lists to third parties.
Personal information may also be disclosed when required by law or when reasonably necessary to protect our legal rights, customers, or business operations.
5. Cookies and Tracking Technologies
Our website may use cookies and similar technologies to provide a convenient and personalized shopping experience.
These technologies may help us:
- Remember items in your shopping cart
- Maintain secure checkout functionality
- Save website preferences
- Understand how visitors interact with our website
- Measure website and marketing performance
- Deliver relevant advertising where permitted
Where required by applicable law, we provide options for managing consent to non-essential cookies and tracking technologies.
You may also manage certain cookie preferences through your browser settings.
6. Data Storage and International Transfers
Shoe House operates from Montréal, Quebec, Canada.
However, some authorized service providers may process or store personal information outside Quebec or Canada.
When personal information is transferred to another jurisdiction, it may be subject to that jurisdiction's laws.
We take appropriate measures to assess and protect personal information transferred to service providers, in accordance with applicable privacy requirements.
7. Payment Security & Financial Information
At Shoe House, protecting your payment information is a priority. We are committed to providing a safe and secure online shopping experience.
Secure Payment Processing
Payments made through our website are processed by authorized payment service providers using security measures designed to protect financial information during checkout and transaction processing.
These measures may include encrypted connections, fraud prevention systems, and applicable payment industry security standards.
What Financial Information We Store
Shoe House does not store complete credit card numbers, card security codes (CVV/CVC), online banking passwords, or banking login credentials on its own systems.
Sensitive payment information is handled by authorized payment processors.
To process orders, manage refunds, prevent fraud, and maintain financial records, we may retain limited transaction information, including:
- Payment method type
- Transaction and payment confirmation identifiers
- Payment status
- Billing information
- Limited card details, such as the last four digits, when provided by our payment processor
- Refund and transaction history
Payment Industry Security Standards
Our authorized payment providers are responsible for maintaining applicable security safeguards, including compliance with the Payment Card Industry Data Security Standard (PCI DSS), where required.
Protecting Yourself
For your security, Shoe House will never ask you to send your complete credit card number, card security code, or online banking password by email.
If you receive a suspicious message claiming to represent Shoe House, please contact us at info@shoehouse.ca before sharing any personal or financial information.
Learn more on our Secure Payments & Shopping page.
8. Data Security
We use reasonable administrative, technical, and organizational safeguards designed to protect personal information against unauthorized access, disclosure, misuse, alteration, or loss.
These measures may include secure payment processing, access controls, and appropriate safeguards maintained by our service providers.
Although we take information security seriously, no method of online transmission or electronic storage can be guaranteed to be completely secure.
9. Data Retention
We retain personal information only for as long as reasonably necessary to:
- Fulfil orders and provide customer support
- Manage returns, refunds, and disputes
- Maintain appropriate business and accounting records
- Comply with applicable legal obligations
- Fulfil the purposes described in this Privacy Policy
When personal information is no longer required, we securely delete, destroy, or anonymize it, subject to applicable legal requirements.
10. Your Privacy Rights
Depending on applicable Canadian and Quebec privacy legislation, you may have the right to:
- Request access to personal information we hold about you
- Request correction of inaccurate or incomplete information
- Withdraw consent where legally permitted
- Request deletion of eligible personal information
- Request information about how your personal information is used or disclosed
- Exercise applicable data portability rights
- Submit a complaint regarding the handling of your personal information
Certain requests may be subject to identity verification or legal exceptions.
To exercise your privacy rights, please contact us at info@shoehouse.ca.
11. Children's Privacy
Shoe House is a general online retail website and is not specifically directed toward children.
We do not knowingly collect personal information from children without any consent required by applicable law.
If we become aware that personal information has been collected inappropriately, we will take reasonable steps to address the situation.
12. Third-Party Websites
Our website may contain links to third-party websites, including footwear brands, social media platforms, and external service providers.
We are not responsible for the privacy practices or content of websites that we do not operate.
We encourage customers to review the privacy policies of third-party websites before providing personal information.
13. Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes in our business practices, technology, services, or applicable legal requirements.
Any updates will be published on our website, together with the revised effective date.
We encourage customers to review this policy occasionally to stay informed about how we protect personal information.
14. Contact Us and Privacy Inquiries
If you have questions about this Privacy Policy, wish to exercise your privacy rights, or have concerns about how your information is handled, please contact:
Shoe House | 4th Ave Imports
Email: info@shoehouse.ca
Mailing Address:
Suite 200, 185 Avenue Dorval
Montréal, Quebec, Canada
Privacy Officer: The person designated by 4th Ave Imports as responsible for the protection of personal information. Privacy inquiries may be directed to the email address above.
Shoe House operates exclusively online. Our Montréal headquarters is an administrative office and is not open for order pickups or in-person returns. It is open for shopping only during our temporary Warehouse Sale events, held twice a year and announced in advance on our website.
Shoe House
Canada's Home for Comfort & Style